Jiu-jitsu is physically demanding by design, and part of what draws people to it is the full-contact, high-pressure nature of the sport. But that same intensity means that injuries are common, even in gyms with careful instruction and experienced coaches. For any jiu-jitsu gym owner, risks tied to student injury liability can’t be ignored. Just one[...]

Teaching jiu-jitsu puts you in a position of trust, but it also exposes you to real legal and financial risks. A single injury during class or a misunderstanding about instruction could lead to claims that fall directly on you, not just your gym. Many instructors assume they're covered, but without personal liability insurance or specific BJJ[...]

With CrossFit boxes and boutique fitness studios on every corner, holding attention—and membership—isn’t getting any easier. But Jiu-Jitsu gyms offer something uniquely powerful: skill-building, discipline, and a sense of belonging that keeps their members coming back. To stay competitive, martial arts business growth needs more than solid instruction.[...]

Jiu Jitsu is a physically demanding sport, and injuries are part of the game, but liability shouldn’t be. Whether you're a competitor, coach, or academy owner, understanding fitness insurance is one of the most important parts of staying protected. 

Turning prospective students into committed Jiu-Jitsu practitioners is one of the biggest challenges for gym owners across the country. Many owners struggle with Jiu-Jitsu gym enrollment despite having quality instruction, yet effective student acquisition directly impacts their bottom line and long-term sustainability. 

Success in the Jiu-Jitsu industry relies heavily on building meaningful connections within the martial arts community. When you implement smart networking strategies, you transform your gym from a standalone academy into a thriving hub of martial arts excellence. Here are some pointers on how to expand your reach and create valuable partnerships that[...]

Having a strong brand is the key to standing out in the competitive Jiu-Jitsu market. However, many new brands tend to falter in areas like their product quality, marketing strategy, and customer relations. This article acts as a guide for aspiring Jiu-Jitsu entrepreneurs to help them understand the common pitfalls to avoid when building out their[...]

Reducing martial arts studio insurance costs through better risk management is a multifaceted approach involving proactive measures to enhance safety, minimize liabilities, and demonstrate responsible management practices. By focusing on comprehensive risk assessment, injury prevention strategies, staff training, and adherence to legal and ethical[...]

Any Jiu-Jitsu gym owner understands how important increasing their student enrollment is for the success of their business. If you’ve been struggling to increase your gym’s clientele, read on as we cover 10 proven strategies to attract more students and boost your business’s growth.