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Our Four Must-Know Marketing Tips for Gyms in 2024

Our Four Must-Know Marketing Tips for Gyms in 2024

In the fiercely competitive and ever-evolving landscape of the fitness industry, gym operators commonly find themselves grappling with the need to adapt their business strategies to keep up with the constantly changing dynamics. With the new year quickly approaching, many fitness entrepreneurs realize they must revise their marketing approaches to[...]

Digital Key Tags: Minimizing Staff Hassles and Maximizing Gym Efficiency

Digital Key Tags: Minimizing Staff Hassles and Maximizing Gym Efficiency

The fitness industry is now embracing digital solutions to help streamline gym management, and gym owners are keen to take advantage of these solutions so they can enhance member experience while optimizing staff efficiency. Digital key tags have recently emerged as a game-changing innovation in this space, as they offer an efficient and convenient way[...]

Beyond Stereotypes: Shaping Your Gym for the 2/3rds of Us with Weight Concerns

Beyond Stereotypes: Shaping Your Gym for the 2/3rds of Us with Weight Concerns

Between heavily edited photos on social media, stylized images in magazines, and overall unrealistic beauty standards, society has developed a skewed view of what bodies “should” look like. As a result, many people struggle with the pressures of conforming to these norms, which can lead to weight-related issues.

Gym Owners, Are You Still Messaging Your Clients via Text?

Gym Owners, Are You Still Messaging Your Clients via Text?

When it comes to the fitness and wellness industry, effective communication is the key to success. Excellent gym owners understand that maintaining a strong connection with their clients is important for building lasting relationships, ensuring their members’ satisfaction, and increasing their retention rates. 

Hidden Costs of Not Insuring Your Gym: What You Need to Know

Hidden Costs of Not Insuring Your Gym: What You Need to Know

There’s no question that opening and running a gym of one’s very own can be a rewarding venture. However, among the gratifying feeling one may get from helping individuals lead healthier lives and achieve their fitness goals, gym owners often overlook a critical aspect of their business: gym insurance. The importance of gym insurance can’t be[...]

Common Claims Made Against Gyms and How to Avoid Them

Common Claims Made Against Gyms and How to Avoid Them

When it comes to fostering healthy habits that promote fitness and overall well-being, gyms play a crucial role for many individuals. However, the business of fitness isn’t without its challenges, and one of the most significant challenges is managing and mitigating the various risks associated with gyms.

Gym Insurance and Natural Disasters: Preparing for the Unexpected

Gym Insurance and Natural Disasters: Preparing for the Unexpected

Natural disasters rank high on the list of unexpected occurrences that can wreak havoc on businesses, and for gym owners, the impact of a natural disaster can be particularly devastating. Not only do you have to deal with potential structural damage and equipment loss, but the disruption to your business can also lead to a loss of income that can be[...]

NEXO: Reinventing Health Insurance for Gyms

NEXO: Reinventing Health Insurance for Gyms

We live in an age where physical fitness and well-being are paramount, making the role of gym owners and fitness operators increasingly vital. Every day, gym owners and fitness operators are exposed to various risks, including potential injuries on their premises, legal liabilities, and personal health concerns. As they strive to empower individuals[...]

How to Open a Gym Franchise in 2023: What You Need To Know

How to Open a Gym Franchise in 2023: What You Need To Know

The fitness industry is booming, with health and wellness becoming an integral part of people's lives. In such a thriving market, opening a gym franchise can be a lucrative venture. However, the road to success involves several essential steps and a keen understanding of the industry. In this blog post, we will take you through a comprehensive guide on[...]

Why Gym Owners Are Choosing NEXO: Unmatched Benefits and Coverage

Why Gym Owners Are Choosing NEXO: Unmatched Benefits and Coverage

In today's fast-paced world, the health and fitness industries are booming. As people become increasingly aware of the importance of staying fit and maintaining a healthy lifestyle, gym memberships and fitness class enrollments have surged. Consequently, gym owners and fitness entrepreneurs are now more focused than ever on protecting their ventures.[...]